Press Releases
Roxio Signs Publishing Agreement with STOPzilla
Tuesday September 7, 9:30 am ET
Roxio's Retail Expertise Unlocks North American Distribution Channels for
Leading Anti-Spyware DeveloperSANTA CLARA, Calif., Sept. 7 /PRNewswire-FirstCall/ -- Roxio, Inc (Nasdaq: ROXI -
News) provider of the best-selling digital media software in the world, announced today
that it has entered into a publishing agreement to market STOPzilla, a premier antispyware
application. Under the terms of the agreement, Roxio will use its established
sales and marketing organization, multi-channel distribution experience, and expertise in
selling to the mass consumer to increase brand awareness and maximize the sales
potential of STOPzilla.
"STOPzilla epitomizes the characteristics we were looking for in a potential partner," said
Scott Berlin, Vice President, Worldwide Sales and Marketing, Roxio. "STOPzilla has
clear competitive advantages, is exceptionally easy to use, competes in a high-growth
category, and has proven its viability with a solid record of online sales. Our partnership
enables STOPzilla to broaden its reach and capitalize on a new market opportunity at
retail, while providing Roxio with the ability to increase revenue by leveraging existing
relationships and infrastructure."
STOPzilla's award winning technology takes an innovative, real-time approach to
protecting Internet users' privacy and insulating them from the inconvenient, invasive and
often harmful results of spyware and adware. STOPzilla is the only solution on the
market that uses advanced suppression technology rather than extraction to effectively
quarantine and neutralize adware, stop popups and counteract spyware monitoring tools
designed to record Internet activity and behavior.
"With spyware and adware threats reaching epidemic proportions, now is the perfect time
for the retail launch of STOPzilla," said Robert Deignan, Business Development
Director, STOPzilla. "In Roxio, we have a single point of entry into multiple markets and
a partner with the channel knowledge, relationships, and marketing acumen to further
STOPzilla's success."
About Roxio
Roxio, Inc. provides the best selling digital media software in the world and owns
Napster, the world's most recognized brand in online music. Roxio makes awardwinning
software products for CD/DVD burning, photo editing and video editing.
Roxio's family of products includes category-leading products Roxio Easy Media
Creator(TM), Easy CD & DVD Creator(TM), Digital Media Suite, Easy CD Creator
(Windows) and Toast (Macintosh) for CD/DVD burning, PhotoSuite for digital
photography, and VideoWave for digital video. Roxio's current installed base is in
excess of 100 million users. Roxio distributes its products globally through strategic
partnerships with major hardware manufacturers, in stores with the leading worldwide
retailers, through Internet partnerships and also sells its products direct at
www.roxio.com.
About STOPzilla
STOPzilla, a privately held company based in Boynton Beach, Fla., is a developer of
innovative privacy solutions that are intelligent, easy to use and affordable. Since
launching in April 2002, STOPzilla has fast become the preferred spyware, adware and
popup killer for Internet users worldwide earning the Cnet Editors' Choice Award in
November 2003 -- one of the most coveted awards in the consumer software industry.
NOTE: Roxio, the Roxio tagline, Roxio Easy Media Creator, Easy CD & DVD Creator,
Digital Media Suite, Easy CD Creator, PhotoSuite, VideoWave, Toast, and Napster are
either trademarks or registered trademarks of Roxio, Inc. or its subsidiaries in the United
States and/or other countries. All other trademarks used are owned by their respective
owners.
